In Šempas, Slovenia, Sendi Mango, Jurij Pavlica and Tom Kerševan, students at the Academy of Fine Arts in Venice, founded the BridA artistic collective in 1996.
BridA considers that the essence of art is related to the current social context. Art is a meeting place, a space with a unifying creative potential that resists the governements attempts to fragment society.
What characterizes BridA’s approach is the process, namely all stages of the design to the realization of the work. In addition, the public plays a fundamental role in actively participating in the process of collective creation, guided by the trio’s technological inventions.